BMW Motorrad In-Store Design Guide & Visual Merchandising - LOOK Marketing

Introduction Modernizing their dealer network retail space by aligning it with their campaign, “Make Life a Ride” meant that BMW Motorrad USA would need to ensure that their 240+ US based dealers updated their retail spaces to reflect the brand’s new style standards. With this new direction and a visual corporate identity to be represented […]

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BMW Motorrad In-Store Design Guide & Visual Merchandising - LOOK

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