The End of Fashion: How Marketing Changed the Clothing Business Forever [Book]

The time when fashion was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this.

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The end of fashion: How marketing changed the clothing business forever by Teri Agins - 534 Words

The End of Fashion: how marketing changed the clothing business forever. Daunting title, yet a very good read for de…

The End of Fashion: The Mass Marketing Of The Clothing Business: Teri Agins: 9780688151607: : Books

Description A solid, hard-hitting, and uncompromising journalistic look at the fashion industry.The time when fashion was defined by French

The End of Fashion: How Marketing Changed the Clothing Business Forever

The End of Fashion

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The End of Fashion: How Marketing Changed the Clothing Business Forever by Teri Agins

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