How Crisco toppled lard – and made Americans believers in industrial food

Crisco’s main ingredient, cottonseed oil, had a bad rap. So marketers decided to focus on the ‘purity’ of factory food processing – a successful strategy that other brands would mimic.

How Crisco toppled lard — and made Americans believers in

Lard Shortening – All-Purpose Baking Essential - South Chicago Packing

We've always eaten processed foods — but here's when they got unhealthy

Chili Bob's Houston Eats: January 2012

Food at MSU

What Brands Are Actually Behind Trader Joe's Snacks?

Colonial America for Kids: Food and Cooking

Crisco - Wikipedia

NE Union Avenue, 1929

How Crisco replaced Lard and made Americans believe in industrial

Clear Creek Church, Wheat Ridge CO

Food at MSU

In America's Sandwiches, the Story of a Nation

The Story of Crisco (a sad story of an experiment performed on the

Colorful sweets may look tasty, but some researchers question whether synthetic dyes may pose health risks to your colon and rectum