The battle for gold: How Aditya Birla Group's Novel Jewels can open up India's jewellery market - BusinessToday - Issue Date: Jul 23, 2023

With Novel Jewels, the Aditya Birla Group is set to compete with Tata group’s Tanishq and Reliance Industries’ Reliance Jewels - Issue Date: Jul 23, 2023

Aditya Birla Group to foray into branded jewellery retail business; to invest Rs 5,000 crore - Times of India

Business Today 23 July 2023 (Digital)

Business Today on LinkedIn: The battle for gold: How Aditya Birla Group's Novel Jewels can open up…

The Week On JEWEL MARKET, vol.4 issue 2, 12 JAN 2023

Business Today on LinkedIn: The battle for gold: How Aditya Birla Group's Novel Jewels can open up…

Saver Prices Launch Alert: A Mélange of Novelties - India's leading B2B gem and jewellery magazine, lv volt srk bracelet louis vuitton

Jewellery Aditya Birla Group to foray into branded jewellery retail business, Novel Jewels; to invest Rs 5,000 crore - Telegraph India

Aditya Birla Group enters the branded jewels retail market

HRAI 50 UNDER 50 by HRAIMAGAZINE - Issuu